What We Do
Senior paid media support built around the problem you need to solve.
Paid Media Growth Audit
A senior-level review of paid media performance, attribution, account structure, and growth opportunities—with a prioritized roadmap for what to fix next.
Paid Media Partnership
Ongoing strategy, hands-on management, testing, optimization, and measurement for established businesses ready to improve or scale paid acquisition.
Attribution & Measurement
Tracking and reporting that connects paid media to qualified leads, sales, and revenue—not just platform conversions.
How We Work
A practical process built around what will actually move performance forward.
01
Diagnose
Understand the account, tracking, customer journey, and business economics before prescribing solutions.
02
Prioritize
Focus resources on the changes most likely to improve efficiency, lead quality, and revenue.
03
Scale
Expand what works while continuously testing, measuring, and refining performance.
Proven Experience
Senior-level paid media strategy backed by real operating experience.
12+ Years
Paid media strategy & management
Up to $1M/mo
Paid media budgets managed
+38% ROAS
While reducing CPA by 29%
Cross-Market
B2B • B2C • DTC • eCommerce
About BlackBird
Senior-level strategy without the agency layers.
BlackBird Marketing is a paid media and growth consultancy led by Sarah Long, a paid media strategist with 12+ years of experience helping B2B, B2C, DTC, and eCommerce brands improve acquisition performance and connect marketing activity to real business outcomes.
I work directly with clients on strategy, campaign management, attribution, testing, and performance analysis. The model is intentionally lean: senior-level thinking, hands-on execution, and clear communication without unnecessary layers or handoffs.
About BlackBird →
Ready to talk?
Let’s figure out what’s getting in the way of growth.
Tell me a little about your business and what you’re trying to solve, and I’ll let you know if BlackBird is a good fit.